Sunday delivery for online shoppers clicks into place

Banbury Cake: Frank Smith, head of retail operations at Boswell’s in Oxford, backs Royal Mail’s seven-day delivery service Buy this photo Frank Smith, head of retail operations at Boswell’s in Oxford, backs Royal Mail’s seven-day delivery service

Online shoppers had parcels delivered to their door on a Sunday for the first time this week.

Royal Mail has launched the service in Oxfordshire for customers of shops that have signed up for the seven-day delivery service.

Parcels are sent out from the Parcelforce depot at Kidlington, with customers alerted by text message 30 to 90 minutes before delivery.

The new service, which helps Royal Mail compete with private delivery firms such as TNT, has been welcomed by Boswell’s department store, in Broad Street, Oxford.

It has just revamped its website to allow customers to buy online and hopes to boost sales by £150,000 a year.

Frank Smith, head of retail operations, said: “The possibility of being able to offer customers Sunday delivery is very helpful and well-timed for us.

“It’s a problem for a lot of people that if they’re not at home from Monday to Friday parcels can’t be delivered and they have to go to the depot to collect them.

“It’s all about customer convenience and has got to be good for our business and good for the Royal Mail.”

The new arrangement has been agreed with the Communcation Workers’ Union and Sunday working will be voluntary.

Stephen Dallas, Parcelforce postal worker and regional representative for the CWU, said: “We’re covering 97 per cent of Oxfordshire with these new Sunday deliveries.

“We want to provide a better service because we’re in competition with private firms.

“Our members have responded positively to having the option to work extra hours at the weekend.”

Peter Fuller, Parcelforce’s operations director, said: “We all expect to be able to go to our supermarket and buy potatoes on a Sunday and this is the same thing.

“As with any new product launch it has started quietly but will ramp up. More of our business clients are asking us for Sunday delivery, because their customers are asking them.”

Retail expert Dr Jonathan Reynolds, academic director at the Oxford Institute of Retail Management at Oxford’s Said Business School, said: “This will provide better customer service, in that if customers place an online order on Saturday they want it delivered the next day, rather than having to wait until Monday.

“Royal Mail wants to make sure it can keep up with the white-van delivery firms. If shoppers are working during the week, Sunday is the day they’re most likely to be at home to receive a delivery.”

Latest Business news:

Comments (2)

Please log in to enable comment sorting

2:29pm Thu 3 Jul 14

Andrew:Oxford says...

We're able to buy things on-line all day on a Sunday. We're able have goods delivered all day on a Sunday.

Yet, if a supermarket opens more than 6 hours on a Sunday - it's wrong???
We're able to buy things on-line all day on a Sunday. We're able have goods delivered all day on a Sunday. Yet, if a supermarket opens more than 6 hours on a Sunday - it's wrong??? Andrew:Oxford
  • Score: 4

11:37am Fri 4 Jul 14

docs says...

Online shoppers had parcels delivered to their door on a Sunday for the first time this week.


Amazon have been delivering on Sundays for ages...
[quote]Online shoppers had parcels delivered to their door on a Sunday for the first time this week.[/quote] Amazon have been delivering on Sundays for ages... docs
  • Score: 0

Comments are closed on this article.

click2find

About cookies

We want you to enjoy your visit to our website. That's why we use cookies to enhance your experience. By staying on our website you agree to our use of cookies. Find out more about the cookies we use.

I agree